Enhanced Messaging

Benefits campaigns that reach every employee.

Plan campaigns once, schedule them ahead of open enrollment and send by email, SMS, Slack and Teams. Then see who opened and clicked.

Brite campaign calendar for open enrollment with scheduled text, email, Slack and Teams messages

How it works

Plan it once. Send it everywhere.

Build campaigns in Brite, schedule them before busy season and let them go out on their own.

Schedule the whole season

Plan campaigns on a calendar before open enrollment starts, then let them send automatically.

Two weeks of open enrollment campaigns scheduled on the Brite messaging calendar

Email, SMS, Slack and Teams

Reach employees on the channels they actually check, from one campaign.

One benefits campaign delivered as an email, a text message, a Slack post and a Teams message

Templates and AI help

Start from ready-made templates or your own, and let Messaging Assistants help draft and polish the copy.

Open enrollment template library with the Messaging Assistant drafting a shorter message

A built-in email editor

Design emails with text, images and buttons, send a test and save templates. No Mailchimp or Canva needed.

Brite email editor with an open enrollment email, element panel and Save as Template option

Benefit Guides

Every campaign opens a Benefit Guide.

Campaigns send employees to your guide. Shareable links and QR codes fill the gaps, from break-room posters to new-hire packets.

Share a link to any guide or microsite
Print QR codes for posters, flyers and mailers
No login or app download for employees
Explore Benefit Guides →
Benefit Guide on a phone next to a share link and QR code for the guide

Campaign performance

Know what landed

See how every campaign performed, down to the recipient.

Delivery status

See which messages reached each recipient.

Opens and clicks

Track opens and clicks for every completed campaign.

Filter and sort

Find campaigns by status, channel or name.

Follow it into the guide

Pair campaign results with guide analytics to see what employees read next.

Who it’s for

Built for brokers, HR teams and employees

Brokers

OE comms for every client

Plan and schedule campaigns across your book before busy season hits.

HR teams

Fewer manual sends

Schedule reminders once instead of chasing deadlines by hand.

Employees

Hear about benefits where they are

A text, an email or a Slack message, with a link straight to their guide.

Related features

Do more with your campaigns

Messaging connects to the rest of Brite. Explore the features teams use alongside it.

FAQ

Enhanced Messaging questions

What is Brite Enhanced Messaging?

Multi-channel benefits communication built into Brite. Plan campaigns once, schedule them ahead of open enrollment and send by email, SMS, Slack or Teams.

Which channels can we send on?

Email, SMS, Slack and Microsoft Teams. You can also share any guide or microsite by link or QR code.

Can we schedule campaigns in advance?

Yes. Plan campaigns on a calendar before busy season and they send automatically.

Do we need a separate email tool?

No. The Brite Email Editor lets you design emails with text, images and buttons, send tests and save templates.

Can we see how campaigns performed?

Yes. Completed campaigns show delivery status, opens and clicks by recipient.

Get your guide opened this enrollment

Book a demo and see a campaign go from calendar to inbox.

Book a demo